{"id":2563,"date":"2025-02-07T14:07:32","date_gmt":"2025-02-07T13:07:32","guid":{"rendered":"https:\/\/ilovedesign.fr\/CVS\/?page_id=2563"},"modified":"2026-10-04T17:10:25","modified_gmt":"2026-10-04T15:10:25","slug":"agence-marketing-btp","status":"publish","type":"page","link":"https:\/\/www.cvs-marketing.com\/en\/construction-marketing-agency-france\/","title":{"rendered":"Construction marketing agency"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbHero\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb0px|0px|0px|0px\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb animation_intensity_zoom=\u00a0\u00bb4%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb1&Prime; make_equal=\u00a0\u00bbon\u00a0\u00bb module_class=\u00a0\u00bb et_pb_row_fullwidth\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9&Prime; 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custom_margin=\u00a0\u00bb20px||0px||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb58px||0px||false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb47px||0px||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<nav class=\"cvs-crumbs\" aria-label=\"Fil d'Ariane\"><span><span><a href=\"https:\/\/www.cvs-marketing.com\/\">Accueil<\/a><\/span><\/span><\/nav>\n<p>[\/et_pb_code][et_pb_text module_class=\u00a0\u00bbcvs-eyebrow\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins|500||on|||||\u00a0\u00bb text_text_color=\u00a0\u00bb#05708a\u00a0\u00bb text_font_size=\u00a0\u00bb24px\u00a0\u00bb text_letter_spacing=\u00a0\u00bb3px\u00a0\u00bb custom_margin=\u00a0\u00bb55px||45px||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb80px||||false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb100px||||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>March\u00e9s cibl\u00e9s<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins|800|||||||\u00a0\u00bb text_text_color=\u00a0\u00bbrgba(25,135,159,0.44)\u00a0\u00bb header_font=\u00a0\u00bbMontserrat|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#f7f7f7&Prime; custom_margin=\u00a0\u00bb||40px|\u00a0\u00bb animation_style=\u00a0\u00bbfade\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h1><span style=\"color: rgba(25,135,159,0.44);\">AGENCE MARKETING BTP<\/span><\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins|800|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#17292E\u00a0\u00bb text_font_size=\u00a0\u00bb28px\u00a0\u00bb text_line_height=\u00a0\u00bb1.5em\u00a0\u00bb header_font=\u00a0\u00bbMontserrat|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#f7f7f7&Prime; custom_margin=\u00a0\u00bb||40px|\u00a0\u00bb animation_style=\u00a0\u00bbfade\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><span style=\"\">Votre partenaire pour la croissance et l\u2019innovation dans la construction.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#17292E\u00a0\u00bb text_font_size=\u00a0\u00bb20px\u00a0\u00bb text_line_height=\u00a0\u00bb1.5em\u00a0\u00bb header_font=\u00a0\u00bb||||||||\u00a0\u00bb width=\u00a0\u00bb80%\u00a0\u00bb custom_margin=\u00a0\u00bb||50px|\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbtop\u00a0\u00bb animation_intensity_slide=\u00a0\u00bb17%\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Vous b\u00e2tissez des ouvrages durables.<br \/>Notre marketing le fait savoir.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.27.9&Prime; background_image=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2026\/10\/CONSTRUCTION.png\u00a0\u00bb vertical_offset=\u00a0\u00bb0px\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section module_class=\u00a0\u00bbcvs-sec\u00a0\u00bb fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbGEO : r\u00e9ponse directe et chiffres cl\u00e9s\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; background_color=\u00a0\u00bb#D5E9FD\u00a0\u00bb custom_padding=\u00a0\u00bb70px||70px||true|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.4&Prime; max_width=\u00a0\u00bb1080px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_code _builder_version=\u00a0\u00bb4.27.4&Prime; custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<style>\n.cvs-sec h2{line-height:1.3}\n.cvs-sec h3{line-height:1.35!important;padding-bottom:8px}\n@media (max-width:980px){#main-content .et_pb_text h2{font-size:28px!important;line-height:1.3!important}}\n@media (max-width:767px){#main-content .et_pb_text h2{font-size:24px!important}}\n@media (min-width:981px){.cvs-eq .et_pb_column{display:flex;flex-direction:column}.cvs-eq .et_pb_column>.cvs-card{flex:1 1 auto}}\n@media (max-width:980px){.cvs-sec{padding-top:50px!important;padding-bottom:50px!important}.cvs-sec h2{font-size:26px!important}.cvs-eq>.et_pb_column{margin-bottom:20px!important}.cvs-eq>.et_pb_column:last-child{margin-bottom:0!important}}\n@media (max-width:767px){.cvs-sec{padding-top:40px!important;padding-bottom:40px!important}.cvs-sec h2{font-size:23px!important}.cvs-sec h3{font-size:18px!important}.cvs-sec .et_pb_text_inner{font-size:15px}\n.cvs-rt thead{display:none}.cvs-rt,.cvs-rt tbody,.cvs-rt tr,.cvs-rt td{display:block;width:100%;box-sizing:border-box}.cvs-rt tr{border:1px solid #D5E9FD;border-radius:8px;margin-bottom:12px;padding:6px 12px;background:#FFFFFF}.cvs-rt td{border:0!important;padding:6px 0!important}.cvs-rt td::before{content:attr(data-label);display:block;font-weight:600;color:#045c70;font-size:13px}}\n<\/style>\n<p>[\/et_pb_code][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb  global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>CVS Marketing, agence marketing B2B sp\u00e9cialis\u00e9e dans le BTP<\/h2>\n<p><strong>CVS Marketing est une agence marketing B2B bas\u00e9e en Essonne (91), qui accompagne depuis 2018 les entreprises du BTP et du g\u00e9nie civil : loueurs de mat\u00e9riel, sp\u00e9cialistes du levage et de la manutention, ascensoristes, fabricants de rev\u00eatements et de mat\u00e9riaux, \u00e9quipementiers de chantier. CVS Marketing intervient comme direction marketing externalis\u00e9e, de la veille des grands projets \u00e0 la g\u00e9n\u00e9ration de leads, en France et en Europe.<\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row module_class=\u00a0\u00bbcvs-eq\u00a0\u00bb make_equal=\u00a0\u00bbon\u00a0\u00bb column_structure=\u00a0\u00bb1_4,1_4,1_4,1_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; max_width=\u00a0\u00bb1080px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb20px|15px|20px|15px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p style=\"text-align:center;\"><strong style=\"font-size:34px;color:#045c70;line-height:1.2;\">600+<\/strong><br \/>projets marketing men\u00e9s<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb20px|15px|20px|15px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p style=\"text-align:center;\"><strong style=\"font-size:34px;color:#045c70;line-height:1.2;\">83<\/strong><br \/>clients B2B accompagn\u00e9s<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb20px|15px|20px|15px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p style=\"text-align:center;\"><strong style=\"font-size:34px;color:#045c70;line-height:1.2;\">+20 %<\/strong><br \/>de croissance annuelle moyenne (CAGR) de nos clients sur 2018-2024, soit 7 ans (mise \u00e0 jour : juin 2025)<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb20px|15px|20px|15px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p style=\"text-align:center;\"><strong style=\"font-size:34px;color:#045c70;line-height:1.2;\">25+ ans<\/strong><br \/>d&rsquo;exp\u00e9rience en marketing B2B en Europe<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; 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width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb90%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb max_width=\u00a0\u00bb80%\u00a0\u00bb max_width_tablet=\u00a0\u00bb80%\u00a0\u00bb max_width_phone=\u00a0\u00bb100%\u00a0\u00bb max_width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_padding=\u00a0\u00bb25px||25px|\u00a0\u00bb use_custom_width=\u00a0\u00bbon\u00a0\u00bb width_unit=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb3_5&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_blurb header_level=\u00a0\u00bbh3&Prime; title=\u00a0\u00bbEnjeux et d\u00e9fis du secteur de la construction\u00a0\u00bb image_icon_width=\u00a0\u00bb60px\u00a0\u00bb content_max_width=\u00a0\u00bb60%\u00a0\u00bb content_max_width_tablet=\u00a0\u00bb100%\u00a0\u00bb content_max_width_phone=\u00a0\u00bb100%\u00a0\u00bb content_max_width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_align=\u00a0\u00bbleft\u00a0\u00bb header_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_font_size=\u00a0\u00bb35px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#747d88&Prime; body_font_size=\u00a0\u00bb17px\u00a0\u00bb body_line_height=\u00a0\u00bb1.3em\u00a0\u00bb custom_padding=\u00a0\u00bb|30px||30px|false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb|30px||30px|false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb|30px||30px|false|false\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb35px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb25px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_width_all=\u00a0\u00bb0px\u00a0\u00bb border_color_all=\u00a0\u00bb#dddddd\u00a0\u00bb border_style_all=\u00a0\u00bbsolid\u00a0\u00bb use_border_color=\u00a0\u00bbon\u00a0\u00bb border_color=\u00a0\u00bb#dddddd\u00a0\u00bb icon_font_size=\u00a0\u00bb60px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><strong>Le secteur du B\u00e2timent et des Travaux Publics (BTP) est en pleine mutation, confront\u00e9 \u00e0 des enjeux environnementaux, \u00e9conomiques et technologiques majeurs. Pour rester comp\u00e9titives, les entreprises du BTP doivent s\u2019adapter \u00e0 ces changements tout en r\u00e9pondant \u00e0 des exigences croissantes en mati\u00e8re de durabilit\u00e9 et d\u2019innovation. Les d\u00e9fis sont nombreux :\u00a0<\/strong><\/p>\n<p><strong><\/strong><\/p>\n<ul>\n<li>R\u00e9duction de l\u2019empreinte carbone : Atteindre les objectifs de construction durable et respecter les nouvelles r\u00e9glementations environnementales.<\/li>\n<li>Adoption des technologies num\u00e9riques : Int\u00e9grer les innovations telles que le BIM (Building Information Modeling), l\u2019IoT (Internet des Objets) et l\u2019automatisation.<\/li>\n<li>Gestion des ressources : Optimiser l\u2019utilisation des mat\u00e9riaux et des ressources pour r\u00e9duire les co\u00fbts et les d\u00e9chets.<\/li>\n<li>S\u00e9curit\u00e9 et sant\u00e9 au travail : Garantir des conditions de travail s\u00fbres et saines pour les employ\u00e9s sur les chantiers.<\/li>\n<\/ul>\n<p>[\/et_pb_blurb][et_pb_blurb header_level=\u00a0\u00bbh3&Prime; title=\u00a0\u00bbOpportunit\u00e9s de March\u00e9\u00a0\u00bb image_icon_width=\u00a0\u00bb60px\u00a0\u00bb content_max_width=\u00a0\u00bb60%\u00a0\u00bb content_max_width_tablet=\u00a0\u00bb100%\u00a0\u00bb content_max_width_phone=\u00a0\u00bb100%\u00a0\u00bb content_max_width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_align=\u00a0\u00bbleft\u00a0\u00bb header_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_font_size=\u00a0\u00bb35px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#747d88&Prime; body_font_size=\u00a0\u00bb17px\u00a0\u00bb body_line_height=\u00a0\u00bb1.3em\u00a0\u00bb custom_padding=\u00a0\u00bb30px|30px|30px|30px\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb35px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb25px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_width_all=\u00a0\u00bb0px\u00a0\u00bb border_color_all=\u00a0\u00bb#dddddd\u00a0\u00bb border_style_all=\u00a0\u00bbsolid\u00a0\u00bb use_border_color=\u00a0\u00bbon\u00a0\u00bb border_color=\u00a0\u00bb#dddddd\u00a0\u00bb icon_font_size=\u00a0\u00bb60px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><strong>Malgr\u00e9 ces d\u00e9fis, le march\u00e9 du BTP offre des opportunit\u00e9s significatives pour les entreprises pr\u00eates \u00e0 innover et \u00e0 se transformer :<\/strong><\/p>\n<p><strong><\/strong><\/p>\n<ul>\n<li>Construction durable : La demande pour des b\u00e2timents \u00e9cologiques et des infrastructures durables ne cesse de cro\u00eetre.<\/li>\n<li>R\u00e9novation \u00e9nerg\u00e9tique : Les projets de r\u00e9novation pour am\u00e9liorer l\u2019efficacit\u00e9 \u00e9nerg\u00e9tique des b\u00e2timents existants sont en plein essor.<\/li>\n<li>Smart buildings et smart cities : Les technologies intelligentes pour les b\u00e2timents et les villes offrent de nouvelles perspectives de d\u00e9veloppement.<\/li>\n<li>Infrastructure r\u00e9siliente : Les projets d\u2019infrastructure visant \u00e0 renforcer la r\u00e9silience face aux changements climatiques et aux catastrophes naturelles sont prioritaires.<\/li>\n<\/ul>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb2_5&Prime; _builder_version=\u00a0\u00bb4.27.9&Prime; background_image=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2026\/10\/3.png\u00a0\u00bb parallax=\u00a0\u00bbon\u00a0\u00bb custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbService Section\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; background_color=\u00a0\u00bb#19879F\u00a0\u00bb use_background_color_gradient=\u00a0\u00bbon\u00a0\u00bb background_color_gradient_direction=\u00a0\u00bb143deg\u00a0\u00bb background_color_gradient_stops=\u00a0\u00bb#00505e 0%|#19879f 100%\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding=\u00a0\u00bb65px||65px||true|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb max_width=\u00a0\u00bb65%\u00a0\u00bb custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb border_width_bottom=\u00a0\u00bb1px\u00a0\u00bb border_color_bottom=\u00a0\u00bb#FFFFFF\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_3_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_3_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3 style=\"text-align: left;\">Cibles dans le secteur G\u00e9nie Civil, Infrastructures, B\u00e2timent<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_4,1_4,1_4,1_4&Prime; use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2&Prime; make_equal=\u00a0\u00bbon\u00a0\u00bb admin_label=\u00a0\u00bbServices\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; max_width=\u00a0\u00bb65%\u00a0\u00bb custom_padding=\u00a0\u00bb25px||25px|\u00a0\u00bb border_color_bottom=\u00a0\u00bb#FFFFFF\u00a0\u00bb use_custom_width=\u00a0\u00bbon\u00a0\u00bb width_unit=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_blurb header_level=\u00a0\u00bbh3&Prime; title=\u00a0\u00bbB\u00e2timent et Travaux Publics \u00a0\u00bb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb&#xf018;||fa||900&Prime; icon_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb image_icon_width=\u00a0\u00bb60px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb440px\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb header_font_size=\u00a0\u00bb22px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb body_font_size=\u00a0\u00bb16px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb custom_padding=\u00a0\u00bb30px|30px|30px|30px\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_width_all=\u00a0\u00bb0px\u00a0\u00bb border_color_all=\u00a0\u00bb#dddddd\u00a0\u00bb border_style_all=\u00a0\u00bbsolid\u00a0\u00bb use_border_color=\u00a0\u00bbon\u00a0\u00bb border_color=\u00a0\u00bb#dddddd\u00a0\u00bb icon_font_size=\u00a0\u00bb60px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>En France, les opportunit\u00e9s dans la construction se trouvent dans le r\u00e9sidentiel, le tertiaire et l&rsquo;industriel , soutenues par la transition \u00e9nerg\u00e9tique et l&rsquo;innovation durable.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_blurb header_level=\u00a0\u00bbh3&Prime; title=\u00a0\u00bbG\u00e9nie Civil et Infrastructures\u00a0\u00bb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb&#xf239;||fa||900&Prime; icon_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb image_icon_width=\u00a0\u00bb60px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb440px\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb header_font_size=\u00a0\u00bb22px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb body_font_size=\u00a0\u00bb16px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb custom_padding=\u00a0\u00bb30px|30px|30px|30px\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_width_all=\u00a0\u00bb0px\u00a0\u00bb border_color_all=\u00a0\u00bb#dddddd\u00a0\u00bb border_style_all=\u00a0\u00bbsolid\u00a0\u00bb use_border_color=\u00a0\u00bbon\u00a0\u00bb border_color=\u00a0\u00bb#dddddd\u00a0\u00bb icon_font_size=\u00a0\u00bb60px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Les transports (routes, ponts, a\u00e9roports) et les \u00e9nergies (centrales, r\u00e9seaux) soutenues par des projets de modernisation et r\u00e9industrialisation offrent de belles perspectives.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_blurb header_level=\u00a0\u00bbh3&Prime; title=\u00a0\u00bbConstruction Durable et Innovation\u00a0\u00bb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb&#xf1b8;||fa||900&Prime; icon_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb image_icon_width=\u00a0\u00bb60px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb440px\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb header_font_size=\u00a0\u00bb22px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb body_font_size=\u00a0\u00bb16px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb custom_padding=\u00a0\u00bb30px|30px|30px|30px\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_width_all=\u00a0\u00bb0px\u00a0\u00bb border_color_all=\u00a0\u00bb#dddddd\u00a0\u00bb border_style_all=\u00a0\u00bbsolid\u00a0\u00bb use_border_color=\u00a0\u00bbon\u00a0\u00bb border_color=\u00a0\u00bb#dddddd\u00a0\u00bb icon_font_size=\u00a0\u00bb60px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>L&rsquo;essor de l&rsquo;utilisation de mat\u00e9riaux \u00e9cologiques, le d\u00e9veloppement de b\u00e2timents connect\u00e9s et la r\u00e9duction de l&#8217;empreinte carbone sont les opportunit\u00e9s phares.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_blurb header_level=\u00a0\u00bbh3&Prime; title=\u00a0\u00bbR\u00e9novation R\u00e9habilitation\u00a0\u00bb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb&#xe0ef;||divi||400&Prime; icon_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb image_icon_width=\u00a0\u00bb60px\u00a0\u00bb icon_alignment=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb440px\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb header_font_size=\u00a0\u00bb22px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb body_font_size=\u00a0\u00bb16px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb custom_padding=\u00a0\u00bb30px|30px|30px|30px\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_width_all=\u00a0\u00bb0px\u00a0\u00bb border_color_all=\u00a0\u00bb#dddddd\u00a0\u00bb border_style_all=\u00a0\u00bbsolid\u00a0\u00bb use_border_color=\u00a0\u00bbon\u00a0\u00bb border_color=\u00a0\u00bb#dddddd\u00a0\u00bb icon_font_size=\u00a0\u00bb60px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>La mise aux normes \u00e9nerg\u00e9tiques (isolation, performance thermique) et la restauration du patrimoine (r\u00e9habilitation de b\u00e2timents historiques) boostent le secteur.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbFeature Section\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb2_5,3_5&Prime; use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb4&Prime; make_equal=\u00a0\u00bbon\u00a0\u00bb admin_label=\u00a0\u00bbFeature\u00a0\u00bb module_class=\u00a0\u00bb et_pb_row_fullwidth\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.9&Prime; positioning=\u00a0\u00bbnone\u00a0\u00bb vertical_offset=\u00a0\u00bb-200px\u00a0\u00bb vertical_offset_tablet=\u00a0\u00bb-200px\u00a0\u00bb vertical_offset_phone=\u00a0\u00bb0px\u00a0\u00bb vertical_offset_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb width=\u00a0\u00bb69%\u00a0\u00bb width_tablet=\u00a0\u00bb80%\u00a0\u00bb width_phone=\u00a0\u00bb80%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb max_width=\u00a0\u00bb86%\u00a0\u00bb max_width_tablet=\u00a0\u00bb80%\u00a0\u00bb max_width_phone=\u00a0\u00bb80%\u00a0\u00bb max_width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb make_fullwidth=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb2_5&Prime; _builder_version=\u00a0\u00bb4.27.9&Prime; background_color_gradient_start=\u00a0\u00bb#fcd21d\u00a0\u00bb background_color_gradient_end=\u00a0\u00bb#fcd21d\u00a0\u00bb background_image=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2026\/10\/4.png\u00a0\u00bb custom_padding=\u00a0\u00bb||0px|110px|false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][\/et_pb_column][et_pb_column type=\u00a0\u00bb3_5&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_blurb header_level=\u00a0\u00bbh3&Prime; title=\u00a0\u00bbNotre accompagnement\u00a0\u00bb image_icon_width=\u00a0\u00bb60px\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_align=\u00a0\u00bbleft\u00a0\u00bb header_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_font_size=\u00a0\u00bb35px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#747d88&Prime; body_font_size=\u00a0\u00bb19px\u00a0\u00bb body_line_height=\u00a0\u00bb1.3em\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb|||0px|false|false\u00a0\u00bb custom_padding=\u00a0\u00bb|||0px|false|false\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb35px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb25px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_width_all=\u00a0\u00bb0px\u00a0\u00bb border_color_all=\u00a0\u00bb#dddddd\u00a0\u00bb border_style_all=\u00a0\u00bbsolid\u00a0\u00bb use_border_color=\u00a0\u00bbon\u00a0\u00bb border_color=\u00a0\u00bb#dddddd\u00a0\u00bb icon_font_size=\u00a0\u00bb60px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p style=\"text-align: left;\"><strong>Chez CVS Marketing, nous comprenons les dynamiques uniques et les d\u00e9fis du secteur du BTP. Nous vous accompagnons \u00e0 chaque \u00e9tape de vos projets pour maximiser votre impact et saisir les opportunit\u00e9s de croissance :\u00a0<\/strong><\/p>\n<p>[\/et_pb_blurb][et_pb_blurb image_icon_width=\u00a0\u00bb60px\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_align=\u00a0\u00bbleft\u00a0\u00bb header_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_font_size=\u00a0\u00bb35px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#747d88&Prime; body_font_size=\u00a0\u00bb19px\u00a0\u00bb body_line_height=\u00a0\u00bb1.3em\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb|||0px|false|false\u00a0\u00bb custom_padding=\u00a0\u00bb|||0px|false|false\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_width_all=\u00a0\u00bb0px\u00a0\u00bb border_color_all=\u00a0\u00bb#dddddd\u00a0\u00bb border_style_all=\u00a0\u00bbsolid\u00a0\u00bb use_border_color=\u00a0\u00bbon\u00a0\u00bb border_color=\u00a0\u00bb#dddddd\u00a0\u00bb icon_font_size=\u00a0\u00bb60px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3 style=\"text-align: left;\">D\u00e9veloppement Marketing :<br \/><strong>Identification et suivi des Grands Projets<\/strong><\/h3>\n<ul style=\"text-align: left;\">\n<li><strong>Gestion de Projet :<\/strong><br \/>Nous vous aidons \u00e0 suivre et coordonner les projets de d\u00e9veloppement, construction, mise en service et maintenance des infrastructures.<\/li>\n<li><strong>Ciblage et adressage des Grands Comptes :<\/strong><br \/>Nous \u00e9tablissons une cartographie des Grands Comptes et de toutes les parties prenantes, et nous identifions des d\u00e9cideurs-cl\u00e9s, y compris la mise en relation.<\/li>\n<li><strong>D\u00e9veloppement commercial :<\/strong><br \/>Gestion des campagnes de Social Selling ainsi que de nos Partenaires Agences de t\u00e9l\u00e9marketing premium sp\u00e9cialis\u00e9es.<\/li>\n<li><strong>Reporting et Analyse :<\/strong><br \/>Nous fournissons des outils de suivi et d\u2019analyse pour \u00e9valuer la performance de vos projets et ajuster vos strat\u00e9gies de d\u00e9veloppement commercial et ventes dans le secteur du BTP.<\/li>\n<\/ul>\n<p style=\"text-align: left;\">[\/et_pb_blurb][et_pb_blurb image_icon_width=\u00a0\u00bb60px\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_align=\u00a0\u00bbleft\u00a0\u00bb header_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_font_size=\u00a0\u00bb35px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#747d88&Prime; body_font_size=\u00a0\u00bb19px\u00a0\u00bb body_line_height=\u00a0\u00bb1.3em\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb|||0px|false|false\u00a0\u00bb custom_padding=\u00a0\u00bb|||0px|false|false\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_width_all=\u00a0\u00bb0px\u00a0\u00bb border_color_all=\u00a0\u00bb#dddddd\u00a0\u00bb border_style_all=\u00a0\u00bbsolid\u00a0\u00bb use_border_color=\u00a0\u00bbon\u00a0\u00bb border_color=\u00a0\u00bb#dddddd\u00a0\u00bb icon_font_size=\u00a0\u00bb60px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3 style=\"text-align: left;\">G\u00e9n\u00e9ration de Leads<\/h3>\n<ul style=\"text-align: left;\">\n<li><strong>SEO et Marketing de Contenu :<\/strong><br \/>Nous optimisons votre pr\u00e9sence en ligne et produisons des contenus engageants pour attirer et convertir vos prospects.<\/li>\n<li><strong>Campagnes Publicitaires :<\/strong><br \/>Nous mettons en place des campagnes cibl\u00e9es sur les plateformes digitales pour g\u00e9n\u00e9rer un flux r\u00e9gulier de leads qualifi\u00e9s.<\/li>\n<\/ul>\n<p style=\"text-align: left;\">[\/et_pb_blurb][et_pb_blurb image_icon_width=\u00a0\u00bb60px\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_align=\u00a0\u00bbleft\u00a0\u00bb header_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_font_size=\u00a0\u00bb35px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#747d88&Prime; body_font_size=\u00a0\u00bb19px\u00a0\u00bb body_line_height=\u00a0\u00bb1.3em\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb|||0px|false|false\u00a0\u00bb custom_padding=\u00a0\u00bb|||0px|false|false\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_width_all=\u00a0\u00bb0px\u00a0\u00bb border_color_all=\u00a0\u00bb#dddddd\u00a0\u00bb border_style_all=\u00a0\u00bbsolid\u00a0\u00bb use_border_color=\u00a0\u00bbon\u00a0\u00bb border_color=\u00a0\u00bb#dddddd\u00a0\u00bb icon_font_size=\u00a0\u00bb60px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3 style=\"text-align: left;\">D\u00e9veloppement de la Notori\u00e9t\u00e9<\/h3>\n<ul style=\"text-align: left;\">\n<li><strong>Strat\u00e9gie de Marque :<\/strong><br \/>Nous cr\u00e9ons et renfor\u00e7ons votre image de marque en mettant en avant vos innovations et votre engagement en mati\u00e8re de durabilit\u00e9.<\/li>\n<li><strong>Relations Publiques :<\/strong><br \/>Nous g\u00e9rons vos relations avec les m\u00e9dias et les parties prenantes pour valoriser vos projets et initiatives.<\/li>\n<\/ul>\n<p style=\"text-align: left;\">[\/et_pb_blurb][et_pb_blurb image_icon_width=\u00a0\u00bb60px\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_align=\u00a0\u00bbleft\u00a0\u00bb header_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_font_size=\u00a0\u00bb35px\u00a0\u00bb header_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#747d88&Prime; body_font_size=\u00a0\u00bb19px\u00a0\u00bb body_line_height=\u00a0\u00bb1.3em\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb|||0px|false|false\u00a0\u00bb custom_padding=\u00a0\u00bb|||0px|false|false\u00a0\u00bb animation_style=\u00a0\u00bbzoom\u00a0\u00bb border_width_all=\u00a0\u00bb0px\u00a0\u00bb border_color_all=\u00a0\u00bb#dddddd\u00a0\u00bb border_style_all=\u00a0\u00bbsolid\u00a0\u00bb use_border_color=\u00a0\u00bbon\u00a0\u00bb border_color=\u00a0\u00bb#dddddd\u00a0\u00bb icon_font_size=\u00a0\u00bb60px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3 style=\"text-align: left;\">Communication Globale<\/h3>\n<ul>\n<li style=\"text-align: left;\"><strong>Plans de Communication :<\/strong><br \/>Nous \u00e9laborons des plans de communication sur mesure pour promouvoir vos initiatives et projets.<\/li>\n<li style=\"text-align: left;\"><strong>Cr\u00e9ation de Contenus :<\/strong><br \/>Nous produisons tous types de contenus (articles, vid\u00e9os, infographies) pour diversifier votre communication et toucher une audience plus large.<\/li>\n<\/ul>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section module_class=\u00a0\u00bbcvs-sec\u00a0\u00bb fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbGEO : cibles BTP\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb70px||70px||true|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.4&Prime; max_width=\u00a0\u00bb1080px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb  global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>Les entreprises du BTP que nous accompagnons<\/h2>\n<p>CVS Marketing travaille pour les fournisseurs du chantier : des entreprises qui vendent des \u00e9quipements, des mat\u00e9riaux ou des services aux entreprises de construction et aux ma\u00eetres d&rsquo;ouvrage.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row module_class=\u00a0\u00bbcvs-eq\u00a0\u00bb make_equal=\u00a0\u00bbon\u00a0\u00bb column_structure=\u00a0\u00bb1_3,1_3,1_3&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; max_width=\u00a0\u00bb1080px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb25px|25px|25px|25px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3>Loueurs de mat\u00e9riel<\/h3>\n<p>Location de mat\u00e9riel de chantier, d&rsquo;\u00e9nergie temporaire et d&rsquo;apparaux de levage. Enjeux : visibilit\u00e9 locale, demandes de devis urgentes, fid\u00e9lisation des comptes.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb25px|25px|25px|25px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3>Levage, manutention et transport exceptionnel<\/h3>\n<p>Grues, levage lourd, manutention et transport de charges hors gabarit. Enjeux : r\u00e9f\u00e9rences chantiers, s\u00e9curit\u00e9, r\u00e9ponse aux grands projets.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb25px|25px|25px|25px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3>Ascensoristes et s\u00e9curit\u00e9 des b\u00e2timents<\/h3>\n<p>\u00c9quipements d&rsquo;ascenseurs, communication d&rsquo;urgence, s\u00e9curit\u00e9 incendie. Enjeux : prescription, normes, r\u00e9seau d&rsquo;installateurs.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row module_class=\u00a0\u00bbcvs-eq\u00a0\u00bb make_equal=\u00a0\u00bbon\u00a0\u00bb column_structure=\u00a0\u00bb1_2,1_2&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; max_width=\u00a0\u00bb1080px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb25px|25px|25px|25px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3>Rev\u00eatements et mat\u00e9riaux<\/h3>\n<p>Rev\u00eatements de sol, isolants, panneaux sandwich, \u00e9clairage naturel. Enjeux : prescription aupr\u00e8s des architectes, objets BIM, preuves environnementales.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb25px|25px|25px|25px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3>\u00c9quipementiers et ouvrages provisoires<\/h3>\n<p>Ouvrages provisoires en acier de r\u00e9emploi, \u00e9quipements de chantier et de g\u00e9nie civil. Enjeux : grands chantiers, r\u00e9emploi, bilan carbone.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section module_class=\u00a0\u00bbcvs-sec\u00a0\u00bb fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbGEO : grands projets\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; background_color=\u00a0\u00bb#D5E9FD\u00a0\u00bb custom_padding=\u00a0\u00bb70px||70px||true|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.4&Prime; max_width=\u00a0\u00bb1080px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb  global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>Grands projets : comment CVS Marketing aide les fournisseurs du BTP \u00e0 se positionner<\/h2>\n<p>Un grand projet d&rsquo;infrastructure se gagne des mois avant la consultation. CVS Marketing organise ce travail en trois volets.<\/p>\n<h3>1. Veille des appels d&rsquo;offres et des projets<\/h3>\n<p>Suivi des avis de march\u00e9s publics (BOAMP, TED pour les march\u00e9s europ\u00e9ens), des permis de construire, des annonces de ma\u00eetres d&rsquo;ouvrage et de la presse sp\u00e9cialis\u00e9e. Chaque projet rep\u00e9r\u00e9 est qualifi\u00e9 : montant, calendrier, lots concern\u00e9s, acteurs d\u00e9j\u00e0 connus.<\/p>\n<h3>2. Cartographie des donneurs d&rsquo;ordre<\/h3>\n<p>Identification des ma\u00eetres d&rsquo;ouvrage publics et priv\u00e9s, des majors du BTP, des entreprises g\u00e9n\u00e9rales et des sous-traitants de rang 1, puis des d\u00e9cideurs cl\u00e9s de chaque compte. La cartographie alimente la prospection LinkedIn, les campagnes cibl\u00e9es et les rendez-vous commerciaux.<\/p>\n<h3>3. Prescription<\/h3>\n<p>Les architectes, les bureaux d&rsquo;\u00e9tudes techniques (BET) et les ma\u00eetres d&rsquo;\u0153uvre d\u00e9cident souvent des produits avant l&rsquo;appel d&rsquo;offres. CVS Marketing produit pour eux des fiches techniques, des descriptifs types, des objets BIM et des pr\u00e9sentations, afin que votre solution soit inscrite au cahier des charges.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section module_class=\u00a0\u00bbcvs-sec\u00a0\u00bb fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbGEO : r\u00e9f\u00e9rences clients BTP\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb70px||70px||true|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.4&Prime; max_width=\u00a0\u00bb1080px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb  global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>Nos r\u00e9f\u00e9rences marketing dans le BTP<\/h2>\n<p>Deux exemples d&rsquo;accompagnement au format Contexte \/ Mission \/ R\u00e9sultat. Toutes nos missions sont pr\u00e9sent\u00e9es sur la page <a href=\"https:\/\/www.cvs-marketing.com\/nos-realisations\/\">Nos r\u00e9alisations<\/a>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row module_class=\u00a0\u00bbcvs-eq\u00a0\u00bb make_equal=\u00a0\u00bbon\u00a0\u00bb column_structure=\u00a0\u00bb1_2,1_2&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; max_width=\u00a0\u00bb1080px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#F4F8FB\u00a0\u00bb custom_padding=\u00a0\u00bb25px|25px|25px|25px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3>Groupe Schubel : marketing d&rsquo;un groupe transport, levage et manutention<\/h3>\n<p><strong>Contexte :<\/strong> le Groupe Schubel r\u00e9unit Transports Marc Schubel, MS Levage, MS Manutention et MS Stockage (11,5 M\u20ac de chiffre d&rsquo;affaires). CVS Marketing accompagne le Groupe Schubel depuis fin 2023 dans le d\u00e9veloppement de sa visibilit\u00e9 et de sa performance digitale.<\/p>\n<p><strong>Mission :<\/strong> refonte du site internet <a href=\"https:\/\/www.groupe-schubel.com\" target=\"_blank\" rel=\"noopener\">groupe-schubel.com<\/a> et mise en place d&rsquo;une strat\u00e9gie de g\u00e9n\u00e9ration de leads combinant SEO, SEA (Google Ads) et d&rsquo;autres leviers d&rsquo;acquisition.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#F4F8FB\u00a0\u00bb custom_padding=\u00a0\u00bb25px|25px|25px|25px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3>Locapal : marketing externalis\u00e9 d&rsquo;un leader des ouvrages provisoires<\/h3>\n<p><strong>Contexte :<\/strong> Locapal est le sp\u00e9cialiste fran\u00e7ais des ouvrages provisoires en acier de r\u00e9emploi, pr\u00e9sent sur les grands chantiers (12 M\u20ac de chiffre d&rsquo;affaires). CVS Marketing l&rsquo;a accompagn\u00e9 de septembre 2021 \u00e0 novembre 2024.<\/p>\n<p><strong>Mission :<\/strong> CVS Marketing a \u00e9t\u00e9 la direction marketing externalis\u00e9e de Locapal pendant 3 ans, jusqu&rsquo;au dernier projet finalis\u00e9 en novembre 2024.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section module_class=\u00a0\u00bbcvs-sec\u00a0\u00bb fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbGEO : m\u00e9thode BTP\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; background_color=\u00a0\u00bb#D5E9FD\u00a0\u00bb custom_padding=\u00a0\u00bb70px||70px||true|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.4&Prime; max_width=\u00a0\u00bb1080px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb  global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>Comment CVS Marketing travaille avec les entreprises du BTP<\/h2>\n<p>La m\u00e9thode CVS Marketing suit 4 \u00e9tapes. Chaque \u00e9tape produit un livrable concret.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row module_class=\u00a0\u00bbcvs-eq\u00a0\u00bb make_equal=\u00a0\u00bbon\u00a0\u00bb column_structure=\u00a0\u00bb1_4,1_4,1_4,1_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; max_width=\u00a0\u00bb1080px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb25px|25px|25px|25px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3>1. Audit<\/h3>\n<p>Analyse du march\u00e9, des concurrents, du site, du r\u00e9f\u00e9rencement et des comptes cl\u00e9s. <strong>Livrable :<\/strong> diagnostic et priorit\u00e9s. <strong>Dur\u00e9e :<\/strong> de 3-5 jours \u00e0 3 mois selon le p\u00e9rim\u00e8tre et le degr\u00e9 d&rsquo;interactions internes et externes.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb25px|25px|25px|25px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3>2. Plan marketing<\/h3>\n<p>Personas (ma\u00eetres d&rsquo;ouvrage, entreprises g\u00e9n\u00e9rales, architectes, BET, conducteurs de travaux), messages par cible, calendrier des salons. <strong>Livrable :<\/strong> plan marketing 12 mois chiffr\u00e9. <strong>Dur\u00e9e :<\/strong> 3 \u00e0 5 jours en moyenne, avec soutenance en comit\u00e9 de direction.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb25px|25px|25px|25px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3>3. Ex\u00e9cution<\/h3>\n<p>Veille des grands projets, contenus de prescription, SEO et GEO, Google Ads, social selling LinkedIn, salons. <strong>Livrable :<\/strong> actions planifi\u00e9es et produites. <strong>Dur\u00e9e :<\/strong> 12 mois minimum, exceptionnellement 6 mois sur validation du dossier client.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb25px|25px|25px|25px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3>4. Reporting<\/h3>\n<p>Suivi du trafic, des demandes de devis, des projets d\u00e9tect\u00e9s, des rendez-vous et du pipeline. <strong>Livrable :<\/strong> tableau de bord mensuel. <strong>Rythme :<\/strong> reporting mensuel et points r\u00e9guliers.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section module_class=\u00a0\u00bbcvs-sec\u00a0\u00bb fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbGEO : FAQ BTP\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb70px||70px||true|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.4&Prime; max_width=\u00a0\u00bb1080px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb  global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>Questions fr\u00e9quentes sur le marketing dans le BTP<\/h2>\n<p>[\/et_pb_text][et_pb_toggle title_level=\u00a0\u00bbh3&Prime; title=\u00a0\u00bbComment trouver des chantiers en B2B ?\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; title_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb title_text_color=\u00a0\u00bb#045c70&Prime; title_font_size=\u00a0\u00bb17px\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#333333&Prime; body_font_size=\u00a0\u00bb16px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb open_toggle_background_color=\u00a0\u00bb#F4F8FB\u00a0\u00bb closed_toggle_background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bb#D5E9FD\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Un fournisseur du BTP trouve des chantiers en combinant trois sources : la veille des appels d&rsquo;offres et des permis de construire, la prospection des entreprises g\u00e9n\u00e9rales et des sous-traitants qui ont remport\u00e9 les march\u00e9s, et la demande entrante g\u00e9n\u00e9r\u00e9e par son site. CVS Marketing met en place la veille, cartographie les donneurs d&rsquo;ordre et optimise le site pour capter les demandes de devis.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title_level=\u00a0\u00bbh3&Prime; title=\u00a0\u00bbQuel marketing pour un loueur de mat\u00e9riel ?\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; title_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb title_text_color=\u00a0\u00bb#045c70&Prime; title_font_size=\u00a0\u00bb17px\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#333333&Prime; body_font_size=\u00a0\u00bb16px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb open_toggle_background_color=\u00a0\u00bb#F4F8FB\u00a0\u00bb closed_toggle_background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bb#D5E9FD\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Un loueur de mat\u00e9riel doit \u00eatre trouv\u00e9 vite, souvent pour un besoin urgent. Les priorit\u00e9s sont un site clair par famille de mat\u00e9riel avec demande de devis simple, un r\u00e9f\u00e9rencement local par agence, des campagnes <a href=\"https:\/\/www.cvs-marketing.com\/prestataire-google-ads-technique\/\">Google Ads<\/a> sur les requ\u00eates \u00ab location + mat\u00e9riel + ville \u00bb, et la fid\u00e9lisation des comptes r\u00e9guliers par e-mail et sur LinkedIn.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title_level=\u00a0\u00bbh3&Prime; title=\u00a0\u00bbLe BIM est-il un argument marketing dans le BTP ?\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; title_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb title_text_color=\u00a0\u00bb#045c70&Prime; title_font_size=\u00a0\u00bb17px\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#333333&Prime; body_font_size=\u00a0\u00bb16px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb open_toggle_background_color=\u00a0\u00bb#F4F8FB\u00a0\u00bb closed_toggle_background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bb#D5E9FD\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Oui, pour les fabricants de produits et d&rsquo;\u00e9quipements. Les ma\u00eetres d&rsquo;ouvrage et les entreprises g\u00e9n\u00e9rales travaillent de plus en plus en maquette num\u00e9rique. Mettre \u00e0 disposition des objets BIM de ses produits permet aux architectes et aux bureaux d&rsquo;\u00e9tudes de les int\u00e9grer directement au projet, ce qui facilite la prescription.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title_level=\u00a0\u00bbh3&Prime; title=\u00a0\u00bbComment se faire prescrire par les architectes et les bureaux d&rsquo;\u00e9tudes ?\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; title_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb title_text_color=\u00a0\u00bb#045c70&Prime; title_font_size=\u00a0\u00bb17px\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#333333&Prime; body_font_size=\u00a0\u00bb16px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb open_toggle_background_color=\u00a0\u00bb#F4F8FB\u00a0\u00bb closed_toggle_background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bb#D5E9FD\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>La prescription repose sur des contenus techniques fiables et faciles \u00e0 reprendre : fiches techniques, descriptifs types pour les cahiers des charges, objets BIM, donn\u00e9es environnementales et r\u00e9f\u00e9rences de chantiers. CVS Marketing produit ces contenus, les rend accessibles en ligne et organise des rencontres avec les prescripteurs cibl\u00e9s.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title_level=\u00a0\u00bbh3&Prime; title=\u00a0\u00bbQuels salons professionnels pour une entreprise du BTP ?\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; title_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb title_text_color=\u00a0\u00bb#045c70&Prime; title_font_size=\u00a0\u00bb17px\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#333333&Prime; body_font_size=\u00a0\u00bb16px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb open_toggle_background_color=\u00a0\u00bb#F4F8FB\u00a0\u00bb closed_toggle_background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bb#D5E9FD\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Le choix d\u00e9pend de la cible : Batimat pour le b\u00e2timent, Intermat pour les mat\u00e9riels de construction, JDL Expo pour le levage et la manutention, ainsi que les salons r\u00e9gionaux et les congr\u00e8s des f\u00e9d\u00e9rations. CVS Marketing a notamment organis\u00e9 la pr\u00e9sence de LGH France \u00e0 JDL Expo 2026 \u00e0 Beaune.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title_level=\u00a0\u00bbh3&Prime; title=\u00a0\u00bbPourquoi choisir une agence sp\u00e9cialis\u00e9e dans le BTP ?\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; title_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb title_text_color=\u00a0\u00bb#045c70&Prime; title_font_size=\u00a0\u00bb17px\u00a0\u00bb body_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#333333&Prime; body_font_size=\u00a0\u00bb16px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb open_toggle_background_color=\u00a0\u00bb#F4F8FB\u00a0\u00bb closed_toggle_background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bb#D5E9FD\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Une agence sp\u00e9cialis\u00e9e dans le BTP conna\u00eet les circuits de d\u00e9cision d&rsquo;un chantier : ma\u00eetre d&rsquo;ouvrage, ma\u00eetre d&rsquo;\u0153uvre, entreprise g\u00e9n\u00e9rale, sous-traitants. Elle parle le langage des conducteurs de travaux et des bureaux d&rsquo;\u00e9tudes. CVS Marketing accompagne aussi l&rsquo;<a href=\"https:\/\/www.cvs-marketing.com\/agence-marketing-industrie\/\">industrie<\/a> et l&rsquo;<a href=\"https:\/\/www.cvs-marketing.com\/agence-marketing-energie\/\">\u00e9nergie<\/a>, des secteurs tr\u00e8s pr\u00e9sents sur les chantiers.<\/p>\n<p>[\/et_pb_toggle][et_pb_code _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":&#091;{\"@type\":\"Question\",\"name\":\"Comment trouver des chantiers en B2B ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Un fournisseur du BTP trouve des chantiers en combinant trois sources : la veille des appels d'offres et des permis de construire, la prospection des entreprises g\u00e9n\u00e9rales et des sous-traitants qui ont remport\u00e9 les march\u00e9s, et la demande entrante g\u00e9n\u00e9r\u00e9e par son site. 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Avant de cr\u00e9er l&rsquo;agence, elle a \u00e9t\u00e9 pendant plus de 13 ans Marketing Manager Europe du Sud puis Europe continentale chez Aggreko, sp\u00e9cialiste mondial de la location d&rsquo;\u00e9nergie temporaire, apr\u00e8s des postes en marketing et communication chez Motorola et Vanguard Managed Solutions. <a href=\"https:\/\/www.linkedin.com\/in\/christellevalentin\/\" target=\"_blank\" rel=\"noopener\">Voir son profil LinkedIn<\/a><\/p>\n<p><em>Page mise \u00e0 jour le 4 octobre 2026.<\/em><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbcvs-card\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#333333&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#045c70&Prime; header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#19879F\u00a0\u00bb header_3_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_padding=\u00a0\u00bb25px|25px|25px|25px|false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|8px|8px|8px|8px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3>Pour aller plus loin<\/h3>\n<ul>\n<li><a href=\"https:\/\/www.cvs-marketing.com\/agence-marketing-industrie\/\">Agence marketing industrie : leads et salons pour les industriels<\/a><\/li>\n<li><a href=\"https:\/\/www.cvs-marketing.com\/agence-marketing-energie\/\">Agence marketing \u00e9nergie : location d&rsquo;\u00e9nergie, ENR, stockage<\/a><\/li>\n<li><a href=\"https:\/\/www.cvs-marketing.com\/direction-marketing-externalisee\/\">Direction marketing externalis\u00e9e pour PME et filiales<\/a><\/li>\n<li><a href=\"https:\/\/www.cvs-marketing.com\/consultant-social-selling-linkedin-et-community-management\/\">Social selling LinkedIn pour les \u00e9quipes commerciales<\/a><\/li>\n<li><a href=\"https:\/\/www.cvs-marketing.com\/marketing-insights\/\">Marketing Insights : nos articles sur le marketing B2B<\/a><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; 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_builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text admin_label=\u00a0\u00bbTitle\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbPoppins||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.9em\u00a0\u00bb header_font=\u00a0\u00bb||||||||\u00a0\u00bb header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb header_2_font_size=\u00a0\u00bb42px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb max_width=\u00a0\u00bb700px\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb animation_intensity_slide=\u00a0\u00bb4%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3 data-start=\"6547\" data-end=\"6590\">CVS Marketing, agence B2B en strat\u00e9gie et d\u00e9veloppement marketing (Paris \u2013 91, \u00cele-de-France)<\/h3>\n<p>[\/et_pb_text][et_pb_text admin_label=\u00a0\u00bbTitle\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; 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Nous accompagnons les entreprises industrielles, \u00e9nerg\u00e9tiques et techniques dans la conception et la mise en \u0153uvre de leurs strat\u00e9gies de croissance, en France comme en Europe.<\/p>\n<p data-start=\"4876\" data-end=\"4986\">Notre mission : transformer la strat\u00e9gie marketing en performance durable, en alliant vision, data et cr\u00e9ativit\u00e9.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=\u00a0\u00bb@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjExODkifX0=@\u00a0\u00bb button_text=\u00a0\u00bbContactez-nous\u00a0\u00bb button_alignment=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _dynamic_attributes=\u00a0\u00bbbutton_url\u00a0\u00bb custom_button=\u00a0\u00bbon\u00a0\u00bb button_text_size=\u00a0\u00bb18px\u00a0\u00bb button_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_bg_color=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb button_border_width=\u00a0\u00bb2px\u00a0\u00bb button_border_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_border_radius=\u00a0\u00bb100px\u00a0\u00bb button_letter_spacing=\u00a0\u00bb2px\u00a0\u00bb button_font=\u00a0\u00bbPoppins|700||on|||||\u00a0\u00bb button_icon=\u00a0\u00bb&#x45;||divi||400&Prime; button_icon_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb animation_style=\u00a0\u00bbfade\u00a0\u00bb button_text_color_hover=\u00a0\u00bb#ffffff\u00a0\u00bb button_border_color_hover=\u00a0\u00bb#ffffff\u00a0\u00bb button_letter_spacing_hover=\u00a0\u00bb2px\u00a0\u00bb button_bg_color_hover=\u00a0\u00bbrgba(0,0,0,0)\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb button_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_text_color__hover_enabled=\u00a0\u00bbon|hover\u00a0\u00bb button_text_color__hover=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_one_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_color__hover_enabled=\u00a0\u00bbon|hover\u00a0\u00bb button_border_color__hover=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_one_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_letter_spacing__hover_enabled=\u00a0\u00bbon|desktop\u00a0\u00bb button_letter_spacing__hover=\u00a0\u00bb2px\u00a0\u00bb button_one_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_bg_color__hover_enabled=\u00a0\u00bbon\u00a0\u00bb button_bg_color__hover=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb button_one_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_bg_enable_color__hover=\u00a0\u00bbon\u00a0\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span><span><a href=\"https:\/\/www.cvs-marketing.com\/\">Accueil<\/a><\/span><\/span>March\u00e9s cibl\u00e9sAGENCE MARKETING BTPVotre partenaire pour la croissance et l\u2019innovation dans la construction.Vous b\u00e2tissez des ouvrages durables.Notre marketing le fait savoir.CVS Marketing, agence marketing B2B sp\u00e9cialis\u00e9e dans le BTP CVS Marketing est une agence marketing B2B bas\u00e9e en Essonne (91), qui accompagne depuis 2018 les entreprises du BTP et du g\u00e9nie civil : loueurs de [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2565,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"class_list":["post-2563","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - 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