{"id":3827,"date":"2025-05-03T20:17:59","date_gmt":"2025-05-03T18:17:59","guid":{"rendered":"https:\/\/www.cvs-marketing.com\/?page_id=3827"},"modified":"2025-05-03T21:42:43","modified_gmt":"2025-05-03T19:42:43","slug":"expert-thinking-experiences-et-perspectives","status":"publish","type":"page","link":"https:\/\/www.cvs-marketing.com\/en\/expert-thinking-experiences-and-perspectives\/","title":{"rendered":"Feedback and outlook"},"content":{"rendered":"

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Retours d’exp\u00e9riences.<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3″ make_equal=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.25.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.25.2″ _module_preset=\u00a0\u00bbc66fef7f-e838-43eb-9d9a-2193c71c0e5a\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_number_counter number=\u00a0\u00bb100%\u00a0\u00bb percent_sign=\u00a0\u00bboff\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb34556c23-5636-44ec-9b60-8f067077ebca\u00a0\u00bb text_orientation=\u00a0\u00bbleft\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-1f1b4e15-7cc6-4e13-8154-74d77a956460%22:%91%22quote_border_color%22,%22link_text_color%22,%22quote_text_color%22,%22number_text_color%22%93}\u00a0\u00bb][\/et_pb_number_counter][et_pb_heading title=\u00a0\u00bbExpert Thinking ?\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb36500063-4bc3-48e1-bc39-586bae8d5e71″ title_text_color=\u00a0\u00bb#19879F\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdbd29a8a-c66e-4961-9c28-1bebf795be70″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Chez CVS Marketing, notre blog ne se contente pas de livrer des id\u00e9es th\u00e9oriques ou des points de vue distanci\u00e9s.<\/p>\n

Ici, l\u2019Expert Thinking prend forme \u00e0 la crois\u00e9e de l\u2019imaginaire strat\u00e9gique et de l\u2019exp\u00e9rience op\u00e9rationnelle.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.25.2″ _module_preset=\u00a0\u00bb7e71e2d7-7c5f-4a4e-9661-7d10672e39cc\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-4c79ba3d-a281-4fb6-9b14-02f9a4c793f2%22:%91%22background_color%22%93}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2025\/05\/nonprofit-01-1.png\u00a0\u00bb title_text=\u00a0\u00bbnonprofit-01-1″ _builder_version=\u00a0\u00bb4.25.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb50px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_heading title=\u00a0\u00bbNos lectures, nos angles et nos \u00e9clairages…\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb36500063-4bc3-48e1-bc39-586bae8d5e71″ title_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb4c355ed1-5cf8-49e7-a4ed-b5f7ca814522″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

… ne sont pas de simples projections intellectuelles : ils sont ancr\u00e9s dans le r\u00e9el de l\u2019ex\u00e9cution, forg\u00e9s aux c\u00f4t\u00e9s des \u00e9quipes marketing et commerciales que nous accompagnons au quotidien.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2025\/05\/non-profit-16.jpg\u00a0\u00bb title_text=\u00a0\u00bbnon-profit-16″ _builder_version=\u00a0\u00bb4.25.2″ _module_preset=\u00a0\u00bbb56ecb58-cc12-47b5-8e8e-20911783c7e2″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_button button_url=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/contact\/\u00a0\u00bb button_text=\u00a0\u00bbContactez-nous\u00a0\u00bb button_alignment=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb994e355a-9676-4e5e-b1d4-503e5ef30391″ button_bg_color=\u00a0\u00bb#19879F\u00a0\u00bb custom_css_main_element=\u00a0\u00bbwidth: 100%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbOur Mission\u00a0\u00bb _builder_version=\u00a0\u00bb4.25.2″ _module_preset=\u00a0\u00bb7d39ec9f-0b3a-40d8-9806-952eead3ca35″ custom_margin=\u00a0\u00bb||||false\u00a0\u00bb custom_padding=\u00a0\u00bb5vw||5vw||true|false\u00a0\u00bb collapsed=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb max_width=\u00a0\u00bb900px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_heading title=\u00a0\u00bbNotre ADN\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_align=\u00a0\u00bbcenter\u00a0\u00bb title_text_color=\u00a0\u00bbgcid-4c79ba3d-a281-4fb6-9b14-02f9a4c793f2″ global_colors_info=\u00a0\u00bb{%22gcid-4c79ba3d-a281-4fb6-9b14-02f9a4c793f2%22:%91%22title_text_color%22%93}\u00a0\u00bb][\/et_pb_heading][et_pb_heading title=\u00a0\u00bbContrairement \u00e0 ceux qui observent sans jamais agir, nous transformons les id\u00e9es en leviers concrets, en activations mesurables, en r\u00e9sultats tangibles. Moins de posture, plus d’impact. Car penser juste, c\u2019est bien. Mais penser pour faire, c\u2019est notre signature.\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb206d3508-341e-4a11-a513-4d2c434a766e\u00a0\u00bb title_text_align=\u00a0\u00bbcenter\u00a0\u00bb title_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbCall to Action\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb6259c1db-97ca-4a46-8741-d0c8ca6def35″ background_enable_color=\u00a0\u00bboff\u00a0\u00bb background_image=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2025\/05\/3.png\u00a0\u00bb parallax=\u00a0\u00bbon\u00a0\u00bb custom_margin=\u00a0\u00bb||||false\u00a0\u00bb custom_padding=\u00a0\u00bb8vw||8vw||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ collapsed=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″ title_text=\u00a0\u00bb3″][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbed668839-951f-4e55-b5c4-748d5a93bae6″ background_color=\u00a0\u00bb#19879F\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_heading title=\u00a0\u00bbPenser pour faire. Imaginer pour activer. Analyser pour transformer.\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb206d3508-341e-4a11-a513-4d2c434a766e\u00a0\u00bb title_text_align=\u00a0\u00bbcenter\u00a0\u00bb title_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb4c355ed1-5cf8-49e7-a4ed-b5f7ca814522″ text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Ce blog est le prolongement naturel de notre approche : pas de grand discours sans terrain, pas de strat\u00e9gie sans ex\u00e9cution. Nos \u00e9clairages sont taill\u00e9s pour les d\u00e9cideurs qui veulent avancer, pas seulement r\u00e9fl\u00e9chir.
Conseiller sans jamais avoir op\u00e9r\u00e9 ? Tr\u00e8s peu pour nous. Ici, chaque ligne est nourrie par ce que vivent nos clients et nos \u00e9quipes.<\/p>\n

[\/et_pb_text][et_pb_button button_text=\u00a0\u00bbDu concret, du vrai, du CVS.\u00a0\u00bb button_alignment=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbfcee1efc-6297-4635-a9fc-0267cd057612″ hover_enabled=\u00a0\u00bb0″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb button_url=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/agence-marketing-btob\/\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″][\/et_pb_button][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbPrograms\u00a0\u00bb _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bb6259c1db-97ca-4a46-8741-d0c8ca6def35″ collapsed=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_heading title=\u00a0\u00bbRetours d’exp\u00e9riences\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_color=\u00a0\u00bb#19879F\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_heading title=\u00a0\u00bb\u00e7a pourrait vous int\u00e9resser\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb9e81fda-3f4a-4937-aea7-a7c882532b19″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2025\/05\/4-e1746300987846.png\u00a0\u00bb title_text=\u00a0\u00bb4″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb56ecb58-cc12-47b5-8e8e-20911783c7e2″ custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″][\/et_pb_image][et_pb_heading title=\u00a0\u00bbStrat\u00e9gie d’entreprise\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_color=\u00a0\u00bb#19879F\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_heading title=\u00a0\u00bbPourquoi faire appel \u00e0 une agence marketing sp\u00e9cialis\u00e9e\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb36500063-4bc3-48e1-bc39-586bae8d5e71″ custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdbd29a8a-c66e-4961-9c28-1bebf795be70″ custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″]<\/p>\n

Face \u00e0 la complexit\u00e9 des cycles d\u2019achat, \u00e0 l\u2019allongement des d\u00e9cisions et \u00e0 la multiplicit\u00e9 des canaux de communication, les entreprises ont plus que jamais besoin d\u2019une strat\u00e9gie marketing structur\u00e9e.<\/p>\n

[\/et_pb_text][et_pb_heading title=\u00a0\u00bbArticle – 3 min\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_color=\u00a0\u00bb#0c71c3″ title_font_size=\u00a0\u00bb11px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_button button_text=\u00a0\u00bbLire plus\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbc4ab6fc6-a2aa-43aa-8b40-dd0960685a92″ button_text_color=\u00a0\u00bb#19879F\u00a0\u00bb button_border_color=\u00a0\u00bb#19879F\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-1f1b4e15-7cc6-4e13-8154-74d77a956460%22:%91%22button_border_color%22%93}\u00a0\u00bb][\/et_pb_button][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2025\/05\/non-profit-07.jpg\u00a0\u00bb title_text=\u00a0\u00bbnon-profit-07″ _builder_version=\u00a0\u00bb4.25.2″ _module_preset=\u00a0\u00bbb56ecb58-cc12-47b5-8e8e-20911783c7e2″ custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_heading title=\u00a0\u00bbManagement marketing\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_color=\u00a0\u00bb#19879F\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_heading title=\u00a0\u00bbD\u00e9penses marketing B2B : o\u00f9 vont vraiment les budgets\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb36500063-4bc3-48e1-bc39-586bae8d5e71″ custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdbd29a8a-c66e-4961-9c28-1bebf795be70″ custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″]<\/p>\n

L’\u00e9volution rapide des comportements d’achat, l’explosion des canaux num\u00e9riques et l\u2019intensification de la concurrence poussent les entreprises \u00e0 repenser en profondeur leur allocation budg\u00e9taire.<\/p>\n

[\/et_pb_text][et_pb_heading title=\u00a0\u00bb\u00e9tude – Janvier 2025″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_color=\u00a0\u00bb#0c71c3″ title_font_size=\u00a0\u00bb11px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_button button_text=\u00a0\u00bbLire plus\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbc4ab6fc6-a2aa-43aa-8b40-dd0960685a92″ button_text_color=\u00a0\u00bb#19879F\u00a0\u00bb button_border_color=\u00a0\u00bb#19879F\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-1f1b4e15-7cc6-4e13-8154-74d77a956460%22:%91%22button_border_color%22%93}\u00a0\u00bb][\/et_pb_button][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2025\/05\/2-e1746300853817.png\u00a0\u00bb title_text=\u00a0\u00bb2″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb56ecb58-cc12-47b5-8e8e-20911783c7e2″ custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″][\/et_pb_image][et_pb_heading title=\u00a0\u00bbManagement marketing\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_color=\u00a0\u00bb#19879F\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_heading title=\u00a0\u00bbLes comp\u00e9tences cl\u00e9s pour une \u00e9quipe marketing performante en 2025″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb36500063-4bc3-48e1-bc39-586bae8d5e71″ custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_text _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdbd29a8a-c66e-4961-9c28-1bebf795be70″ custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Our solution provides a wide range of tools, features, and functionalities to help your sales organisation.<\/p>\n

[\/et_pb_text][et_pb_heading title=\u00a0\u00bb\u00e9tude – D\u00e9cembre 2024″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_color=\u00a0\u00bb#0c71c3″ title_font_size=\u00a0\u00bb11px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_button button_text=\u00a0\u00bbLire plus\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbc4ab6fc6-a2aa-43aa-8b40-dd0960685a92″ button_text_color=\u00a0\u00bb#19879F\u00a0\u00bb button_border_color=\u00a0\u00bb#19879F\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-1f1b4e15-7cc6-4e13-8154-74d77a956460%22:%91%22button_border_color%22%93}\u00a0\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2025\/05\/non-profit-08.jpg\u00a0\u00bb title_text=\u00a0\u00bbnon-profit-08″ _builder_version=\u00a0\u00bb4.25.2″ _module_preset=\u00a0\u00bbb56ecb58-cc12-47b5-8e8e-20911783c7e2″ custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_heading title=\u00a0\u00bbStrat\u00e9gie d’entreprise\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_color=\u00a0\u00bb#19879F\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_heading title=\u00a0\u00bbPourquoi faire appel \u00e0 une agence marketing sp\u00e9cialis\u00e9e\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb36500063-4bc3-48e1-bc39-586bae8d5e71″ custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_text _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdbd29a8a-c66e-4961-9c28-1bebf795be70″ custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Our solution provides a wide range of tools, features, and functionalities to help your sales organisation.<\/p>\n

[\/et_pb_text][et_pb_heading title=\u00a0\u00bbArticle – 3 min\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_color=\u00a0\u00bb#0c71c3″ title_font_size=\u00a0\u00bb11px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_button button_text=\u00a0\u00bbLire plus\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbc4ab6fc6-a2aa-43aa-8b40-dd0960685a92″ button_text_color=\u00a0\u00bb#19879F\u00a0\u00bb button_border_color=\u00a0\u00bb#19879F\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-1f1b4e15-7cc6-4e13-8154-74d77a956460%22:%91%22button_border_color%22%93}\u00a0\u00bb][\/et_pb_button][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2025\/05\/non-profit-07.jpg\u00a0\u00bb title_text=\u00a0\u00bbnon-profit-07″ _builder_version=\u00a0\u00bb4.25.2″ _module_preset=\u00a0\u00bbb56ecb58-cc12-47b5-8e8e-20911783c7e2″ custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_heading title=\u00a0\u00bbManagement marketing\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_color=\u00a0\u00bb#19879F\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_heading title=\u00a0\u00bbD\u00e9penses marketing B2B : o\u00f9 vont vraiment les budgets\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb36500063-4bc3-48e1-bc39-586bae8d5e71″ custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_text _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdbd29a8a-c66e-4961-9c28-1bebf795be70″ custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Our solution provides a wide range of tools, features, and functionalities to help your sales organisation.<\/p>\n

[\/et_pb_text][et_pb_heading title=\u00a0\u00bb\u00e9tude – Janvier 2025″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_color=\u00a0\u00bb#0c71c3″ title_font_size=\u00a0\u00bb11px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_button button_text=\u00a0\u00bbLire plus\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbc4ab6fc6-a2aa-43aa-8b40-dd0960685a92″ button_text_color=\u00a0\u00bb#19879F\u00a0\u00bb button_border_color=\u00a0\u00bb#19879F\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-1f1b4e15-7cc6-4e13-8154-74d77a956460%22:%91%22button_border_color%22%93}\u00a0\u00bb][\/et_pb_button][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2025\/05\/non-profit-06.jpg\u00a0\u00bb title_text=\u00a0\u00bbnon-profit-06″ _builder_version=\u00a0\u00bb4.25.2″ _module_preset=\u00a0\u00bbb56ecb58-cc12-47b5-8e8e-20911783c7e2″ custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_heading title=\u00a0\u00bbManagement marketing\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_color=\u00a0\u00bb#19879F\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_heading title=\u00a0\u00bbLes comp\u00e9tences cl\u00e9s pour une \u00e9quipe marketing performante en 2025″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb36500063-4bc3-48e1-bc39-586bae8d5e71″ custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_text _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdbd29a8a-c66e-4961-9c28-1bebf795be70″ custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Our solution provides a wide range of tools, features, and functionalities to help your sales organisation.<\/p>\n

[\/et_pb_text][et_pb_heading title=\u00a0\u00bb\u00e9tude – D\u00e9cembre 2024″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_color=\u00a0\u00bb#0c71c3″ title_font_size=\u00a0\u00bb11px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_button button_text=\u00a0\u00bbLire plus\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbc4ab6fc6-a2aa-43aa-8b40-dd0960685a92″ button_text_color=\u00a0\u00bb#19879F\u00a0\u00bb button_border_color=\u00a0\u00bb#19879F\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-1f1b4e15-7cc6-4e13-8154-74d77a956460%22:%91%22button_border_color%22%93}\u00a0\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbStats\u00a0\u00bb _builder_version=\u00a0\u00bb4.25.2″ _module_preset=\u00a0\u00bb7d39ec9f-0b3a-40d8-9806-952eead3ca35″ collapsed=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_heading title=\u00a0\u00bbAnalyser pour transformer\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb2a8925c-57dc-4830-886b-c6e3c7169ada\u00a0\u00bb title_text_align=\u00a0\u00bbcenter\u00a0\u00bb title_text_color=\u00a0\u00bbgcid-4c79ba3d-a281-4fb6-9b14-02f9a4c793f2″ custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-4c79ba3d-a281-4fb6-9b14-02f9a4c793f2%22:%91%22title_text_color%22%93}\u00a0\u00bb][\/et_pb_heading][et_pb_heading title=\u00a0\u00bbIndicateurs trimestriels\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb9e81fda-3f4a-4937-aea7-a7c882532b19″ title_text_align=\u00a0\u00bbcenter\u00a0\u00bb title_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_number_counter number=\u00a0\u00bb-0.2″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb34556c23-5636-44ec-9b60-8f067077ebca\u00a0\u00bb number_text_color=\u00a0\u00bbgcid-1f1b4e15-7cc6-4e13-8154-74d77a956460″ locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-1f1b4e15-7cc6-4e13-8154-74d77a956460%22:%91%22quote_border_color%22,%22link_text_color%22,%22quote_text_color%22,%22number_text_color%22%93,%22gcid-d7cd5a78-aaef-4f36-82a3-4d3706015cba%22:%91%22link_text_color%22%93}\u00a0\u00bb][\/et_pb_number_counter][et_pb_image src=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2025\/05\/non-profit-13.png\u00a0\u00bb title_text=\u00a0\u00bbnon-profit-13″ align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.25.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb max_width=\u00a0\u00bb168px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb4c355ed1-5cf8-49e7-a4ed-b5f7ca814522″ text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Capacit\u00e9 d’investissement en capitaux fixes<\/h4>\n

Au 4e trimestre 2024, l\u2019investissement des entreprises non financi\u00e8res a connu une l\u00e9g\u00e8re baisse de -0,2 %<\/strong>, apr\u00e8s une diminution de -1,1 %<\/strong> au trimestre pr\u00e9c\u00e9dent. Externaliser le marketing, c’est la solution sans CAPEX.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_number_counter number=\u00a0\u00bb102 800\u20ac\u00a0\u00bb percent_sign=\u00a0\u00bboff\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb34556c23-5636-44ec-9b60-8f067077ebca\u00a0\u00bb number_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-1f1b4e15-7cc6-4e13-8154-74d77a956460%22:%91%22quote_border_color%22,%22link_text_color%22,%22quote_text_color%22,%22quote_border_color%22,%22link_text_color%22,%22quote_text_color%22%93}\u00a0\u00bb][\/et_pb_number_counter][et_pb_image src=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2025\/05\/non-profit-12.png\u00a0\u00bb title_text=\u00a0\u00bbnon-profit-12″ align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb max_width=\u00a0\u00bb168px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb4c355ed1-5cf8-49e7-a4ed-b5f7ca814522″ text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

R\u00e9mun\u00e9ration des Chief Marketing Officers (CMO)<\/span><\/h4>\n

En 2022, le salaire brut moyen en \u00e9quivalent temps plein \u00e9tait de 102 800 euros par an, \u00e0 quoi il faut ajouter les charges salariales, patronales, frais\u00a0 d’onboarding, fonctionnement, formation et outboarding.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_number_counter number=\u00a0\u00bb2%\u00a0\u00bb percent_sign=\u00a0\u00bboff\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb34556c23-5636-44ec-9b60-8f067077ebca\u00a0\u00bb number_text_color=\u00a0\u00bbgcid-4c79ba3d-a281-4fb6-9b14-02f9a4c793f2″ locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-1f1b4e15-7cc6-4e13-8154-74d77a956460%22:%91%22quote_border_color%22,%22link_text_color%22,%22quote_text_color%22,%22quote_border_color%22,%22link_text_color%22,%22quote_text_color%22%93,%22gcid-4c79ba3d-a281-4fb6-9b14-02f9a4c793f2%22:%91%22number_text_color%22%93}\u00a0\u00bb][\/et_pb_number_counter][et_pb_image src=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2025\/05\/non-profit-11.png\u00a0\u00bb title_text=\u00a0\u00bbnon-profit-11″ align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb max_width=\u00a0\u00bb168px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb4c355ed1-5cf8-49e7-a4ed-b5f7ca814522″ text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Hausse des salaires dans le secteur priv\u00e9<\/span><\/h4>\n

C’est la hausse des salaires de base qu’anticipent les Chefs d’entreprises sur l’ann\u00e9e 2025. Externaliser le marketing, c’est la solution tout compris, forfaitis\u00e9e sur 12 ou 24 mois. L’expertise op\u00e9rationnelle sans surprise !<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbCall to Action\u00a0\u00bb _builder_version=\u00a0\u00bb4.25.2″ _module_preset=\u00a0\u00bb6259c1db-97ca-4a46-8741-d0c8ca6def35″ use_background_color_gradient=\u00a0\u00bbon\u00a0\u00bb background_color_gradient_type=\u00a0\u00bbcircular\u00a0\u00bb background_color_gradient_direction_radial=\u00a0\u00bbtop left\u00a0\u00bb background_color_gradient_stops=\u00a0\u00bbgcid-2352d280-fe84-43b1-a71e-f400c35a526a 20%|rgba(255,255,255,0) 100%\u00a0\u00bb background_color_gradient_overlays_image=\u00a0\u00bbon\u00a0\u00bb background_image=\u00a0\u00bbhttps:\/\/www.cvs-marketing.com\/wp-content\/uploads\/2025\/05\/non-profit-01.jpg\u00a0\u00bb parallax=\u00a0\u00bbon\u00a0\u00bb custom_margin=\u00a0\u00bb||||false\u00a0\u00bb custom_padding=\u00a0\u00bb8vw||8vw||true|false\u00a0\u00bb collapsed=\u00a0\u00bbon\u00a0\u00bb 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button_text=\u00a0\u00bbContactez-nous\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb994e355a-9676-4e5e-b1d4-503e5ef30391″ button_bg_color=\u00a0\u00bb#19879F\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_button][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbFooter\u00a0\u00bb _builder_version=\u00a0\u00bb4.25.2″ _module_preset=\u00a0\u00bb7d39ec9f-0b3a-40d8-9806-952eead3ca35″ saved_tabs=\u00a0\u00bball\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb collapsed=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_4,1_4″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_signup mailchimp_list=\u00a0\u00bbundefined|undefined|\u00a0\u00bb first_name_field=\u00a0\u00bboff\u00a0\u00bb last_name_field=\u00a0\u00bboff\u00a0\u00bb title=\u00a0\u00bbRetours d’exp\u00e9riences et perspectives CVS Marketing\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb053b4dc3-ed3b-4307-8b9f-2584dc2d4bc1″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_signup][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_heading title=\u00a0\u00bbNos analyses sur les enjeux concrets que rencontrent les directions marketing et commerciales, issues du terrain, nourries par l\u2019exp\u00e9rience, con\u00e7ues pour passer \u00e0 l\u2019action.\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb703b3b46-e227-4d57-912f-d8e376bec80a\u00a0\u00bb title_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4″ _builder_version=\u00a0\u00bb4.25.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_heading title=\u00a0\u00bbUn concentr\u00e9 d\u2019expert thinking, livr\u00e9 chaque mois dans votre bo\u00eete mail.\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb703b3b46-e227-4d57-912f-d8e376bec80a\u00a0\u00bb title_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_margin=\u00a0\u00bb||8px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_button button_text=\u00a0\u00bbContactez-nous\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbfcee1efc-6297-4635-a9fc-0267cd057612″ custom_margin=\u00a0\u00bb30px||16px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_button][et_pb_button button_text=\u00a0\u00bbNos projets\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb89eb2ba4-1cd4-4c1c-818f-edb70c3982b3″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Retours d’exp\u00e9riences.Chez CVS Marketing, notre blog ne se contente pas de livrer des id\u00e9es th\u00e9oriques ou des points de vue distanci\u00e9s. Ici, l\u2019Expert Thinking prend forme \u00e0 la crois\u00e9e de l\u2019imaginaire strat\u00e9gique et de l\u2019exp\u00e9rience op\u00e9rationnelle…. ne sont pas de simples projections intellectuelles : ils sont ancr\u00e9s dans le r\u00e9el de l\u2019ex\u00e9cution, forg\u00e9s aux c\u00f4t\u00e9s […]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"class_list":["post-3827","page","type-page","status-publish","hentry"],"yoast_head":"\nRetours d'exp\u00e9riences et perspectives - CVS Marketing - Agence Conseil en Marketing BtoB<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cvs-marketing.com\/en\/expert-thinking-experiences-and-perspectives\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Retours d'exp\u00e9riences et perspectives - CVS Marketing - Agence Conseil en Marketing BtoB\" \/>\n<meta property=\"og:description\" content=\"Retours d'exp\u00e9riences.Chez CVS Marketing, notre blog ne se contente pas de livrer des id\u00e9es th\u00e9oriques ou des points de vue distanci\u00e9s. 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